Cost Per Impression Calculator


Cost per impression, also known as CPI in short is a term used by digital advertisers while conducting an SEM or E-mail campaigns. As the name says, it is nothing but the cost incurred for every view/impression of your advertisement.

Calculating cost per impression is vital for companies that conduct CPI ad campaigns where the publishers are paid fixed amount for every 1000 views.

The formula to calculate cost per impression is given by:

Cost Per Impression Formula

In the below online CPI calculator, enter the advertising cost and total number of impressions in the respective input boxes and then click calculate button to find the output.


Advertising Cost: $
Total Impressions:
Cost Per Impression (CPI): $






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